Life Insurance Changes in the COVID-19 World

While some may find securing life insurance challenging in today’s environment, there are opportunities for many people to find a policy that delivers value.
Spurred by sustained low interest rates and the emergence of COVID-19, important developments are taking place in the life insurance industry. While coverage can still be purchased during the pandemic, it’s important to understand how policies may be changing.
Underwriting: The initial reaction of many insurance companies to the public health crisis has been to tighten underwriting practices. Some of the most significant changes include the following:
- Many carriers have placed restrictions on applicants aged 70 years and older.
- If an individual has medical impairments that would result in a substandard rating, it is possible that they may temporarily be declined for coverage.
- If a person has traveled outside the US, they must return and wait 30 days before applying for insurance coverage.
Pricing: Insurance companies have begun to reprice their insurance contracts, making them more expensive for consumers. This change is primarily driven by the sustained low interest rate environment and more stringent reserve requirements for insurance companies.
In addition, carriers are experiencing some expected balance sheet pressure due to possible downgrades in bonds held as investments.
Technology: Many insurance companies have been working hard to improve and incorporate technology into the underwriting and application process. For individuals who are under age 55 and in very good health, a simplified underwriting and application process may be available. This process could eliminate the need for a medical exam and allow people to apply for and receive life insurance through an online portal.
Research and Find the Right Policy
While some individuals may have a more difficult time securing life insurance in today’s marketplace, there are opportunities for many people to get the coverage they need with the right price and features. Even though some insurance carriers have increased the cost of policies, a number of companies have not yet raised rates. In addition, the insurance underwriting and application process for some people may be easier today than ever before due to improvements in technology.
In a time of rapid change, it remains as important as ever for people to have access to a strong, diversified group of insurance carriers and products to secure the most favorable solution possible.
For more information, please contact a Key Private Bank Wealth Protection Strategist.*

About Adam C. Hyser
Adam C. Hyser provides quality, unbiased, third-party technical support in financial and insurance planning. He is responsible for guiding the risk management and insurance decisionmaking process for high-net-worth individuals, business owners, and families across the country.
Before joining Key Private Bank, Adam served as a consultant to more than 40 advisors in 18 states. Also notable is his tenure as Director of Insurance Services for one of the premier insurance advisory firms in the nation.
Adam earned his bachelor’s degree in Financial Services from the University of Akron, where he graduated summa cum laude. He holds his life, health, and variable annuity licenses in multiple states. In addition, he holds his Series 7, 63, and 24 licenses, making him a registered principal.